Invicta Womens Square Diamond Chronograph

“We have long held firm to the faith that supremely crafted timepieces may be offered for exceedingly modest sums. It is the founding principle of our flagship and the radical notion that still drives us today. By being unfeigned to our convictions, we will proceed to turn the remainder of power, and deliver true Swiss lavishness to any individual who desires it. Let all those who possess our timepieces and pass through our doors witness the quality, value and care in each piece we create, and the spirit of never-ending possiblenesses in everything we do.”

These are the words that greet visitors and motivate team members inside the Invicta Watch Group’s new international headquarters. Emblazoned in stainless steel, it has been the Invicta message since Day One.

With each new timepiece, the company sends up a flare for those looking to be specified not by how much they spend, but how wisely they spend. With it is strong collections, the gutsy Swiss brand is guaranteed to keep attracting followers.

The art of the craft. Inside an Invicta Workshop
It takes years of training and a outstanding deal of pride to achieve glorious Swiss timepieces by hand. But it takes guts and the courage of your convictions to make those timepieces lowcost for everyone who appreciates them.

At our Swiss workshops, we mix time-honored traditions with a little bit of horse sense each single day to invent the greatest values in the watch-making world.